5.0
THE ULTIMATE LOGO DESIGN PRESENTATION TEMPLATE
THE ULTIMATE LOGO DESIGN PRESENTATION TEMPLATE
5.0 / 5.0
(14) 14 total reviews
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THE ULTIMATE LOGO DESIGN PRESENTATION TEMPLATE FOR GRAPHIC DESIGNERS
(ILLUSTRATOR & INDESIGN VERSION)
This isn’t just a presentation template. It’s a tried-and-tested storytelling system designed specifically for logo designers and brand identity creators who want to sell their ideas with confidence, not just show them.
Built from years of real client experience, presentation failures, and design wins, this template helps you present your logo concepts in a way that gets heads nodding, not confused frowns. It’s the exact format I use to get those golden responses: “We love it. No amends.”
WHY THIS TEMPLATE IS DIFFERENT
🎯 Built on storytelling, not just slides
It’s based on the proven presentation framework I teach in my mini-course, using a three-act storytelling structure that builds clarity, excitement and client buy-in.
🧠 Created by a designer, for designers
This is for freelance logo designers and brand identity specialists, not UI designers, not packaging pros. It focuses on strategy, concept clarity, and killer first impressions.
📚 Educates your client while you pitch
Most clients aren’t visual thinkers. This template gives you the structure and language to translate your creative process into something they can connect with and understand.
🛠️ Real project layers included
Every page includes toggle-on tips, guidance and a real logo project from me, so you can see exactly how each section works in action.
🧰 Designed to prevent endless feedback loops
You’ll show the journey, the thinking, and the strategy, so the client doesn’t just like the logo, they believe in it. That’s how you avoid rounds of unnecessary amends.
💡 Makes you look professional, even if you're just starting out
Whether it’s your first freelance gig or your fiftieth, this template gives you a polished, strategic presentation format that builds trust and shows your value.
WHAT YOU GET
-
30-page professionally designed Adobe Illustrator file
- Built-in layer Hints & Tips guidance on each key section
- Real project examples to help you see the full logo design presentation flow in action
- A clean, modern design system built to let your work shine
- Character Styles built in for easy, global customisation
-
Free & paid mockup suggestions for showcasing your projects
- 10% OFF All Mockups at Mockup Maison (discount code in the template)
WHO IT’S FOR
- Freelance logo and brand identity designers
- Designers pitching to non-creative clients
- Creatives who want to reduce client amends
- Designers tired of winging presentations with messy PDFs and scattered thoughts
- Anyone who wants to feel more confident explaining their ideas clearly
TEMPLATE SECTIONS INCLUDE
- Brand Introduction
- Contents
- Brand Purpose
- Brand Mission
- Brand Values
- Competitor Identities
- Design Direction
- Brand Tone/Attitude
- Logo Design Concept
- The Logo Mark
- Logo Rational
- Logo Rational Continued
- Logo Inverted
- Logo Lockups
- Colours
- Logo Colour Use
- The Logo in Action
- Mockups
IMPORTANT INFORMATION
There is a non-refundable policy for all digital templates purchased from this store.
If you need help with your purchase, please contact cj@cjcawley.com
WHAT YOU NEED
- Adobe Illustrator
- A basic understanding of how to edit layered .AI files
(If you’re an InDesign user, don’t worry—an InDesign version is coming soon)

Let customers speak for us
from 131 reviewsTop notch quality! Top notchdesign work. All and all 5 stars!
Great Tee! Awesome design!
Thank you
Awesome T-shirt! The print quality is excellent, and the material feels great. Huge thumbs up for using eco-friendly materials 🌱. Thank you, CJ! 😊 It looks exactly like in the pictures and CJ’s videos.
Loved it! :)
Stunning item, beautifully designed! Great quality as well
Badass design, top quality print and tee. My new favourite t-shirt!
Very complete! Great for bootstrapping the tasks around branding design. I got the InDesign version and the technical file is well set up.
The store was super easy to navigate and I really appreciated the level of information included in the product descriptions! It made me feel a lot more confident buying being able to go through such a thorough description of everything I was getting, including the image examples. Killed it!
Amazing bundle and a huge amount of value for the price — even with the Canadian exchange rate. CJ really went the extra mile putting these together. I love the formatting of the Visual Identity template as worksheet how there's spaces for specific mockup types (social media stories, etc) in the brand presentation rather than just general mockup placeholders. Highly reccomend for anyone who's looking to streamline their client process or level-up their design presentations!
AMAZING
This template has saved me an insane amount of time. For me, the best part is that it includes a blueprint of the legal bits as well, and it's built so it can be signed as a contract too. Truly, a massive number of headaches was avoided. The price was honest, and the template files were immaculate.
Everything was easy, clear, and exactly as expected. A reliable and professional experience.
I landed two projects at once and needed a brand guidelines template to work faster. Buying this template was the best decision. It saved me time and made my work much easier and more professional.
Awesome bundle. Highly recommend to any freelancer that is just starting out -Takes the hassle out of getting your own templates setup and gives you a super polished set of files to hit the ground running. Cheers CJ, you are an absolute legend!
Never thought writing and designing these documents could really stump you. The information was very easy to follow, it came with examples too! One of the best purchases of anything this year for me. Thanks, CJ. 🤩